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Digital Strategy Services
Michigan-based and nationally grown, Simpler provides digital marketing services designed to engage audiences, build brands and drive success.
WordPress Website Design
Effective web design is crucial to any marketing strategy. We create fully custom websites that clearly communicate your message and convert visitors into customers.
SEO Services
Simpler develops and implements practical, affordable strategies that generate traffic and improve search engine rankings.
Website Management Services
Simpler’s WordPress maintenance team handles all website maintenance and hosting needs to ensure your site is running at full capacity.
Digital Strategy Resources
Learn from our digital strategy experts about the latest trends and best practices.
Digital Strategies for Every Stage of Your Customer Journey
In today's digital landscape, understanding the customer journey is essential for business growth. From initial awareness to post-purchase loyalty, every interaction shapes customer experience and influences decisions. This article provides a strategic framework for optimizing each stage,...
How to Set Yourself Up for A Successful Web Design Project
Launching a new website is a big step for your business. It's often the first impression you make on potential customers, so it needs to be impactful, effective, and aligned with your goals. At Simpler Strategies, we understand the challenges involved, and we're here to guide you through a proven...
10 Types of Social Media & How They Benefit Your Business in 2025
Social media is essential for business success. With numerous platforms available, it's crucial to understand the most popular options and their benefits. As we enter 2025, significant shifts are expected in the social media landscape. This article will explore ten key social media types and how...
How to Earn High-Quality Backlinks
Backlinks—or inbound links—are links from one website to another. They're crucial for SEO because they act as recommendations from other websites. Search engines like Google interpret these links as a sign of credible and trustworthy content. This article explores effective ways to earn backlinks....