by Meredith Fennema | May 19, 2025 | Content Marketing, Digital Strategy
Lead generation is a constant challenge for marketers. But what if you could transform that challenge into a consistent flow of qualified prospects? Content marketing offers a powerful solution, enabling you to attract, engage, and convert website visitors into loyal...
by Meredith Fennema | May 5, 2025 | Content Marketing, Digital Strategy, SEO, Web Design
In today’s digital landscape, understanding the customer journey is essential for business growth. From initial awareness to post-purchase loyalty, every interaction shapes customer experience and influences decisions. This article provides a strategic framework...
by Meredith Fennema | Apr 21, 2025 | Web Design
Launching a new website is a big step for your business. It’s often the first impression you make on potential customers, so it needs to be impactful, effective, and aligned with your goals. At Simpler Strategies, we understand the challenges involved, and...
by Meredith Fennema | Apr 7, 2025 | Content Marketing, Digital Strategy
Social media is essential for business success. With numerous platforms available, it’s crucial to understand the most popular options and their benefits. As we enter 2025, significant shifts are expected in the social media landscape. This article will explore...
by Meredith Fennema | Feb 17, 2025 | Content Marketing, Digital Strategy
Digital marketing is a constantly evolving landscape. New technologies and shifting consumer behaviors demand that businesses stay ahead of the curve to remain competitive. While predicting the future is never an exact science, several key trends are emerging that...
